14 Best Platforms for Selling Digital Products

14 Best Platforms for Selling Digital Products
If you are looking for a platform that will simplify and facilitate the sale of digital products, take a look at our list of the 14 best platforms for selling digital products.

When you create any digital product (e-book, e-course, software, etc.) you will need an efficient platform for sales and delivery.

That's why e-commerce platforms are the best way to go because they play a significant and huge role.

Statistics show that more than 48% of individuals visit e-commerce platforms when shopping.

Compared to physical-digital products are more attractive because they are easier to manage without bothering with inventory and shipping.

Maybe you are still wondering why you need a platform for selling digital products?

If you have created only one product - you can sell it in another way by placing a sales form with a picture of the product on your website and blog.

When the user clicks on the shopping button, you send him to PayPal, where he will make the payment from his account or via card.

However, if you want a more efficient way to sell and download (especially if you have several products) then you need a suitable platform.

The platform for selling digital products has a lot of functions that will speed up your business:

  • offering multiple payment options
  • delivery of the product to the customer immediately after payment
  • offer tools for promotion and integration on the site and blog
  • enable subscriptions to the email list
  • you can sell e-books, webinars, video training, etc.

You must choose the kind of digital goods you will sell before you sign up for a platform and begin selling.

Review your abilities, know-how, and capabilities at this time.

After completing these steps, it's time to examine the platforms' rates and various packages as well as specific features like customer service and security.

It can be challenging to choose one platform out of the many available.

In this article, I will share with you the 14 best platforms for selling digital products, with their features to help you choose the solution that suits your needs.

How do I choose the best digital product to sell?

So you want to start selling but are not sure what to choose?

It's good that you don't take this essential decision lightly.

First of all, there are many great products for sale online.

For this reason, I cannot give you a precise answer, but I can give you some guidelines that will increase your chances of choosing the "right" product.

The most important thing is that you need to sell the right product to the right target audience.

Otherwise, you can lose money and time.

Keeping in mind that digital products are the most profitable to sell online, you can start with ideas right away.

Essentially, your product is where your skills and knowledge are so you can start from there.

Put each idea on paper and next to it how you plan to make money from it.

The more knowledge you have, the easier it will be to sell your product.

When designing a product, you can take a look at the niche you are interested in and what all product categories exist.

You can look for challenges in existing products that are in demand in your niche – by putting yourself in the role of your customer.

Customers do not buy products, but the result.{alertInfo}

They want to achieve what you promised them.

You will certainly not create a product for which the space is full, and the market is saturated.

Also, your product doesn't need to be "perfect" because every product carries lessons and insights to improve and grow.

You have to think about to whom you will sell the product.

Never create a product according to your wishes, counting on the fact that others will buy it.

The target audience for your product should not be too broad - because not all people are your audience.

Define the profile of your average customer (buyer persona) and think about what he needs and how your product fulfills that need.

Concentrate on a problem - that your target audience hasn't yet satisfactorily solved to increase sales and decrease competition.

When you are clear that the product is profitable and can be sold - is it time to determine the price.

There are several ways to determine the price for your product: based on costs, based on the value of the product, the psychology of your customer, and the competition.

It will cost you more money in marketing, customer service, and sales if your customer needs to consider their purchase for a longer time.

Price is not the only factor that affects sales, but you will admit that it plays a decisive role.

As customer demand, competition success, and costs change, so do prices.

It would mean - that the original price may not bring you the expected results - so you may change it later (based on the previously mentioned factors).

To make the customer feel even better about your product, you can offer him something extra, free of charge.

Something like that provides added value to customers, and it doesn't have to cost you anything (or very little).

Don't get stuck and think about prices forever. It's time to make some money!

What digital products can I sell online?

Here I will list several popular digital products that you can create relatively easily which of course depends on your knowledge and skills.

In a survey of 300 marketers, 40% of professionals say - they mostly use photos of all kinds as a content format for their products and content marketing.


People love e-books because they are convenient and can be used on all devices.

When creating a book, keep in mind that people want to learn something new. Here, use your knowledge in some field or something that brought you results and changed your life.

E-books which are excellent collections of text and images are a terrific way to spread your knowledge and develop your brand.

It doesn't matter if it's novels, guides, or research. As long as you advise your audience on how to achieve something, educate them, or entertain them - an e-book is a digital product that sells and can provide you with passive income.

Choose the format of the book yourself, depending on where you will sell it (on Amazon, your website, etc.).

You do all the settings yourself and have complete control over the entire process.

The top types of books requested cover the areas of:

  • fitness, cooking, some trade where you learn a new skill
  • do it yourself books
  • books about money are always a hot topic
  • professional advice from different industries.

The number of authors is expected to increase by 23.3% by 2025, with an annual growth rate of 4.7%, and generated revenue of approximately $35 million by 2025.{alertInfo}

Online courses

Online learning has been growing a lot in recent years, so if you're good at something, create your course.

The course can be: a combination of video, text, and audio to meet different learning styles.

If you want complete freedom in creating and selling the course - you can build your online course site.

Awarding a certificate after completing the course can also help you build your brand.

Some of the best-selling courses on the Internet include:

  • courses in entrepreneurship and business management
  • SEO optimization and marketing on social networks
  • learning web design using tools such as Illustrator and Photoshop
  • software and web development, coding
  • courses on the topic of healthy living

SaaS products

Software and tools are in high demand on the Internet.

To create any software, you need to study your niche and audience.

It is the only way you can test your idea and make sure that people will buy your solution.

It will help you design your software before you start developing it.

In the next step (if you can't work alone), hire people who understand technology, processes, and programming.

You don't need to create yet another piece of software, but rather that your software is a magnific solution to something that challenges your target audience.

Some well-known types of Saas products that sell well in the market are:

  • email marketing applications
  • management of documents and templates
  • project management
  • contact management
  • memberships for platforms based on online courses

Revenue from software sales is on the rise. In 2021, it is estimated at 113 billion dollars.{alertInfo}

Examples of popular software are Asana and MailChimp, which are constantly increasing the number of premium users.

If you want to be part of that story, commit to programming and choosing the right e-commerce platform.


Videos are a great way to get the attention of your audience - because they are effective and easier to use than text more interesting.

You can create videos to promote your products, as well as videos to inform and educate your audience.

You can place video content on your site with the payment of a membership fee that will allow access to the videos.

If you have technical skills, you can create videos both for yourself and for other people.

You can offer them (with a license) to entrepreneurs and companies with appropriate compensation.

The fact that 4 to 8 billion views of videos alone are achieved on Facebook daily speaks volumes about the popularity of videos.

To create videos, you can use tools that are used simultaneously to create images and graphics on social networks, as well as dedicated tools: Movavi, Movee, and others.

According to Wistia research, videos lasting up to two minutes have an engagement rate of up to 70%. After that, user engagement drops significantly.

Graphic elements

If you know how to take good photos and have an eye for them, you can provide your services to others for marketing, website, and blog needs.

Entrepreneurs and bloggers always need logos, high-quality images, backgrounds, fonts, textures, and other graphic elements.

Create a portfolio and present it on your site.

You can also offer graphic products to sites that sell these things, but you may not like the fact that they take between 20 and 60% of your earnings.

You can use your digital skills to create banners, themes, backgrounds, photos, and logos with the help of different tools like Photoshop and Illustrator.

As for photos, among the more popular ones are those that show honest emotions, travel, technology, various concepts like success and abundance, hobbies, and pictures with a historical story.

Audio recordings

Considering the different types of audio formats, mastering audio could be a magnific earning opportunity.

People need music and other sound effects, so the number of users on sites with audio material (such as SoundCloud) is increasing.

Podcasts are also quite popular as a form of audio material.

If you are thinking about recording a podcast, you may be motivated by the estimate that in 2023 the number of listeners will exceed 160 million.{alertInfo}

Audio materials you can sell include:

  • background music
  • sound effects and songs
  • audio lecture
  • converting a book into an audiobook
  • foreign language classes, etc.

Printable documents

Printable documents are files that you sell in a format that can be printed, used, and filled.

If you are well versed in a topic you can create a guide, a manual, a sales offer, posters, flyers, and various templates - such as a calendar of blog posts, exercise workbooks, work biographies, and graphic elements.

You can place all the material on your site and introduce a monthly subscription to download the material.

Creating a service

Instead of products, you can monetize your time and knowledge by offering professional services.

Popular services sold online include:

  • professional help and advice in the field of marketing.
  • mentoring and training in industries such as finance, entrepreneurship, and health.
  • web and graphic design, video creation, and editing.

In any case, you can come up with your idea for earning and create a service or product with less hard work and time.

What should you pay attention to when choosing a platform for selling digital products?

You may have already come up with ideas for your digital product by now if the previous text has inspired you to sell.

Let's quickly move on to platforms after I list a few things you should be guided by when choosing a platform to sell digital products.

User support. You should check this before paying anything. Support is important for your customers, and especially for you who use the platform.

Price. The price decision is a matter of your budget and whether it suits you. Before you register, check the monthly payments, as this is mostly required by the sales platforms.

Ease of use of the platform. If it takes you a long time to learn how to use the platform, it's not productive.

The platform should be easy to use and navigate. Neither customers nor you should be confused.

Compatible with mobile devices. A lot of shopping today is done via mobile phones. Be sure to check whether the selected platform is mobile-friendly.

Safety and security. It should be a priority for everyone especially since customers leave their personal payment information with each sale.

SEO optimization. To achieve effective sales the platform should allow you to apply SEO strategies.

SEO is one of the essential components of the platform.

Sellfy platform for selling digital products

1. Sellfy

Sellfy is a very popular platform, suitable for beginners.

It enables the sale of digital and physical products, subscriptions, and memberships.

It has excellent navigation and a powerful set of functions such as optimization for mobile devices, a choice of several different languages, and payment methods.

The Sellfy platform has a custom domain option and built-in SEO functionality.

The platform offers a visual creator and helps you launch your online store as quickly as possible.

If you plan to sell more products, this could be the platform for you.

On sellfy, you can sell e-books, videos, audio recordings, subscriptions, and similar products.

You will get shopping buttons that you can embed wherever you want, then support in the form of a shopping cart and detailed analytics.

As for customer support, you can always send an email message for help and questions.

They don't have phone support, so if this is important to you, choose another platform.

Price: There are three packages you can choose from:

  • Starter package that costs $22 per month
  • Business package from 59 dollars per month
  • Premium package from 119 dollars per month

When registering, keep in mind that there will be annual subscriptions

If you're not sure, you can test Sellfy's features during the free trial period of 14 days.

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SendOwl platform for selling digital products

2. SendOwl

SendOwl is one of the easiest ways to sell digital products. Unlike Sellfy, it does not offer the possibility of selling physical products but only virtual ones.

SendOwl is a simple solution for beginners who have not utilized e-commerce platforms, which is the major reason I suggest it.

SendOwl can be connected to any site, with most email providers and membership sites.

To sell products, you can use posts on social networks, as well as an email signature.

Users get access to detailed analytics and other functions, such as:

  • discount codes you give to loyal customers
  • fast checkout, multiple payment options
  • affiliate program, with multiple languages to choose from.

Other benefits include:

  • adaptability to mobile devices
  • wish list, profile settings
  • using a shopping cart
  • access the application to customize the background for your needs
  • the possibility of expansion and various accessories
  • using the "pay what you want" pricing function.

SendOwl promises security, so you don't have to worry about that. The only downside for some users would be that they don't have chat support.

Before deciding on any package, try the free trial period of 30 days.

Prices: to begin with, you can choose a basic package that costs $9 per month for 1GB of storage space.

The standard package costs $15 per month, with which you get 3 GB of storage space.

Of the larger packages, there is a business package that costs $24 per month (5GB of space) and a premium package of $39 per month with a large 15GB for file storage.

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Gumroad platform for selling digital products

3. Gumroad

If you want to use a platform that is simple and quick to adjust, then Gumroad is a great solution for you.

Due to its characteristics, it is popular among authors of all kinds, from artists to podcasters and many others.

The platform is easy to use Gumroad support multiple currencies for payment and access to detailed analytics.

Gumroad provides security for customers and you as a user.

It allows you to offer loyal customers bonuses such as discount codes, subscriptions, and license keys for selling software.

If you are a beginner, you have the option to create a free Gumroad account which has great features like:

  • super simple user interface
  • payment buttons for your site
  • you sell as many products as you want and create as many files as you want
  • analytics in the dashboard and analytics of independent sites
  • CSS customizations for designing the page
  • they send you four monthly updates
  • creating and customizing profiles
  • affiliate marketing tools
  • if your product is free, you have 25MB of space

The paid option starts at $10 per month ($108 per year), where you get:

  • access to additional functions such as importing subscribers and customers
  • the ability to remove the Gumroad brand from your product offerings
  • custom domain option
  • unlimited number of posts and messages for customers
  • HD video streaming and hosting
  • If your product is free, you have 250MB of space

Pricing: When using a free Gumroad account, they charge you 2.9% to 9% + $0.30 for each sale.

When you pay $10 per month, they charge you a commission of 3.5% + $0.30 on each sale.

Payment is made via PayPal every Friday of the month for transactions made up to the previous Friday.

Gumroad is a comprehensive solution for all creatives who want to sell their products online, including physical products and pre-orders.

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Podia platform for selling digital products

4. Podia

Podia is a great and simple platform specially designed for selling digital products.

It gathers over 25,000 creators from all over the world.

It works great for selling online courses, all downloads like e-books, webinars, and memberships.

You can add videos, user experiences, images, and more to your campaigns.

You also adjust the appearance of the sales page and online store.

With Podia, you get tools for email marketing, website builder, and interaction with your customers through messaging.

Other functions offered include:

  • support during the installation and adjustment process
  • custom URL
  • you migrate relevant content for free
  • free tools: a sales page and digital download generator

You can sell your products anywhere - there is support for 22 currencies and up to 11 languages.

Marketing can facilitate integration with Facebook pixel and Google analytics.

Prices: Podia can be tested for a trial period of 14 days.

After the expiration, you start with the Mover package, which costs $33 per month, or the Shaker package, which costs $75 per month.

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PayLoadz platform for selling digital products

5. PayLoadz

PayLoadz has been around for just under 20 years. It is the first among e-commerce platforms and knows very well how the sale of digital products works.

Over 200,000 sellers are active on this platform, selling over a million products.

PayLoadz can help you get your sales page up and running quickly and get conversions.

You can place payment links and buttons on your website and social networks. Products are delivered immediately after payment.

PayLoadz is most popular (like Gumroad) among authors, designers, and visual artists.

It enables the sale of software, music, photos, PDFs, movies, templates, and all downloadable files.

Among the features it comes with are: the ability to pay in multiple ways with multiple currencies, support for eBay auctions, secure storage, easy shipping, and conversion tracking.

Some more useful functions are:

  • possibility to integrate your email list
  • the ability to create samples and view files
  • quick money transfer to your PayPal account
  • there is no limit to the number of products
  • possibility to upload free files
  • discount system and tracking of conversions

Price: You can get all of this listed for $29 per month, plus a commission of 2.9% + $0.29 (if you pay monthly).

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Payhip platform for selling digital products

6. Payhip

Payhip is a platform on which over 130 thousand sellers worldwide operate.

Here you can sell all kinds of digital products from e-books, videos, music, software, memberships, and subscriptions.

What's great about Payhip is that all the features are available with every package and they also have a free package.

The money from the sale is immediately deposited into your account. Customers pay you using Stripe/PayPal cards (VISA/MasterCard AmericanExpress).

When it comes to services - you can set trial versions for them.

You embed the Payhip offer on your website, blog, and social networks, with the option of setting up a shopping basket.

You can customize the look of your store to your brand, although there are some limitations when it comes to customization.

Other characteristics include:

  • protection of PDFs to prevent illegal sharing
  • connecting customers to your email list
  • each customer can download the purchased product a maximum of 3 times
  • when selling the membership service, there is an option for several packages
  • when selling software there are license keys
  • creating your affiliate program
  • the possibility of creating discounts, coupons for products
  • enables the management of promotional campaigns

Prices: Since with each package you create unlimited products and get all functions, the only thing that differentiates the packages is the commission they charge you for each purchase.

With the free package, they charge you 5% of each product sold, and with the Plus package ($29 per month), it's 2%.

The Pro package ($99 per month) has no commissions per transaction. Commissions charged by PayPal and Stripe are also added here.

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Creative Market platform for selling digital products

7. Creative Market

Creative Market is a great platform for everyone who sells graphic elements, fonts, website themes, and other design-oriented products.

Creative Market is home to a community of more than a million users who sell over 250,000 unique digital products.

Here's a small list of what you can sell and find on Creative Market:

  • logos
  • fonts
  • textures
  • mockups
  • templates for social networks
  • stock photos
  • templates for sites, such as themes, banners
  • templates for presentations and various documents...

Usually, sellers are individuals or small companies. Due to competition, here you can find products with prices below average.

Since the products are digital, refunds are made only in certain cases.

For its products, Creative Market offers different licenses for individuals and companies.

It allows you to create an online shop and put your products in front of potential 6 million customers (there are over 30 thousand online shops on this platform).

Creative Market may advertise your products through newsletters, free download offers, blog posts, and social networks.

From every customer's point of view, Creative Market has great products at a great value.

Every Monday you get six free things to download!

Pricing: Creative Market allows sellers to set their prices.

However, they charge you 40% commission, so your net profit is 60%.

Payments are made via PayPal and bank accounts.

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Simple Goods platform for selling digital products

8. Simple Goods

Simple Goods, as the name suggests, is a simple platform focused on selling digital products.

It is enough to register, add your product, customize the payment form and start selling.

Payment is supported on all devices: desktop, mobile, and tablets. After payment, the product is automatically delivered to the customer via email.

In case you don't have your site, you will use the sales pages hosted by Simple Goods.

The products you ship can be up to 4GB, and delivery is fast, without additional costs.

It can be connected: to WordPress, Squarespace, and other independent applications.

Some more features:

  • detailed sales analytics
  • security of product delivery
  • integration with MailChimp, Zapier
  • payment is made through the Stripe service every two days
  • email support

Prices: You can use the Simple Goods platform for free.

With the free package, you sell a maximum of 3 products, with a commission of 3% that you pay to the platform for each sale.

The Grow package starts at $9 per month (commission is 1%), with the possibility of uploading ten products and using the subscription function if the service is in question.

With the Expand package, you pay no commission, and it costs $50 per month to upload 50 products and the subscription function.

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Pulley platform for selling digital products

9. Pulley

Pulley stands out as a solution if you want a platform with a lower price and saving money on commissions per transaction.

It offers an easy way to sell digital products like videos, music, photos, e-books, software, and other downloadable products.

Using Pulley, you can easily add shopping buttons to your blog, website, email, Facebook, Twitter, and Instagram.

Earned money is paid directly to your PayPal account. You don't pay transaction fees are only the fee charged by PayPal.

Pulley allows you to:

  • review statistics in real-time
  • a complete history of downloads and orders
  • adjustment of the email address
  • automated delivery
  • integration with the Big Cartel platform

Prices: You can try Pulley for free for 14 days without card information.

The basic package starts at $6 per month, where you get 100MB of space and an unlimited number of purchases and visits.

The 25-product plan costs $12 per month; for 150 products on the $ 24; for 500 products, $49.

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FetchApp platform for selling digital products

10. FetchApp

FetchApp is another platform that has been around since 2007.

It allows its users to sell PDFs, e-books, software, photos, graphics, music files, applications, etc.

Regardless of the sale of various products, you don't need to worry about commissions on transactions.

Your customers have a choice of several payment options, and upon payment, they automatically receive a secure download link.

FetchApp is designed to integrate well with WooCommerce, Shopify, PayPal, and other platforms, for faster sales.

FetchApp offers packages for every budget. All paid plans have access to everything FetchApp has to offer. It gives you control over all activities.

Pricing: With the free package, you get 5MB of storage space along with the ability to make 25 sales per day.

The other packages cost from 5 to 500 dollars per month, which depends on the amount of space you need and the volume of daily sales.

For example, you get 2GB of storage for the $10 package, and 35GB for the $100 package.

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Sellwire platform for selling digital products

11. Sellwire

Sellwire is a simple platform with about 5 thousand users, 7 thousand files, and 36 thousand satisfied customers.

Here you can sell anything you can upload as a single file.

It contains many functions and provides detailed reports on the performance of your sales at any time.

Some of the main characteristics are:

  • file management
  • promotional offers
  • monitoring and management of purchases
  • ease of use

Your purchases will be processed with an additional layer of security because it supports both PayPal and Stripe for payment processing.

Sellwire works in three simple steps:

  • upload your file and product to be hosted by Sellwire, connect to the payment processor, and set the price.
  • share your product link so people buy and download, and you get paid.
  • track your earnings with reports.

Prices: Prices start with the Solo package at $9 per month, with the ability to manage ten files.

Larger businesses use plans starting at $29 per month for 50 files and $89 for unlimited files.

You can try Sellwire for free by using only one file (product).

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Easy Digital Downloads platform for selling digital products

12. Easy Digital Downloads

Easy Digital Downloads is a plugin for WordPress, - so it allows you to sell digital products from your website, or blog.

It's designed to sell exclusively digital products, and as its name suggests, you can expect speed, ease, and simplicity from it.

Easy Digital Downloads will be a great solution for you if you already have a WordPress site through which you want to sell e-books and other downloadable digital products.

Because it is simple and affordable, it has more than 2.44 million downloads and more than 100 supported WordPress themes.

Easy Digital Downloads allows you to:

  • full control over your files
  • fully integrated shopping cart
  • creation of discount codes to present the products where you want on the site and in the blog post
  • a tool for monitoring and reporting on purchases

With Easy Digital Downloads, you get great support. These include video tutorials, guides, and support forums. With a premium account, you have priority when it comes to supporting.

It integrates with services and tools such as PayPal, Stripe, Zapier, MailChimp, Aweber, DropBox, Amazon Web Services, and many others.

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WooCommerce platform for selling digital products

13. WooCommerce

WooCommerce is one of the best e-commerce platforms out there.

WooCommerce is a WordPress plugin, free and easy to use.

Once you install it, you can start creating your online store and customize it to your brand, without any restrictions.

You can use it for both digital and physical product sales.

For all those who have a WordPress site and want to sell products, it may be easier to install the WooCommerce plugin than to build a new website (or switch to another platform).

If you don't have a website, then there are some other options for you on this list.

Many great WooCommerce templates can boost sales and make your online store look professional.

WooCommerce integrates well with other WordPress plugins, such as Google Analytics, Yoast, and Stripe.

It also supports multi-channel sales and tools with sites such as PayPal, Stripe, Facebook, and Amazon Fulfillment.

Pricing: The WooCommerce plugin is free. If you would like additional functions - some will be free, and some you will have to pay for.

It also includes purchasing a premium WordPress theme.

For a WordPress site, I recommend using SiteGround or Bluehost hosting because they offer the best hosting for WooCommerce at affordable prices.

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MemberPress platform for selling digital products

14. MemberPress

MemberPress is a WordPress plugin that allows you to charge for a membership to download digital products and track and manage all your subscriptions.

The plugin is very easy to set up, so after installation, you need to enter payment information, add products, and be ready to sell.

It also has powerful LMS functions, making creating online courses super easy.

Through MemberPress, you can create coupons with discounts for products, and it allows you to create pages with dynamic prices for your products.

It allows you to customize your products: arrange them according to the schedule, change the style, appearance, and much more.

For this purpose, there are pre-prepared templates for pages with prices.

Some other important features of MemberPress include:

  • works with any WordPress theme.
  • relevant and clear statistics (which products were sold, what is the profit, etc.).
  • gives members the ability to create, update, upgrade or cancel memberships.
  • automatically grants access to members based on payment.
  • support team ready and willing to help.
  • if you're into coding, you can make changes as you wish and much more.

MemberPress has a lot of integrations that support a wide range of services.

The plugin is installed on your server and uses many built-in WordPress functions, so anything you can think of - you can customize to your needs.

Prices: the basic package for one site starts at $179 per year. Allows an unlimited number of members and content.

It works with PayPal and Stripe, offers one-year support, as well as creates and sells online courses.

You can try it for free for 14 days.

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There are many platforms for selling digital products.

Your choice lies in knowing what you need from one platform based on its set of functions and tools.

Selling digital products does not have to be a difficult challenge.

It is enough to choose the right product and platform and create an offer for your customers.

If you need to invest some money, invest more to get more.

To create a significant passive income - you need resources and time.

It's all achievable.

I recommend platforms with a free trial period for testing because that way you can save a little money.

There are also solutions that you don't have to pay for (like Easy Digital Downloads) that work great with WordPress.com.

The best products to sell online depend mostly on your knowledge, skills, and audience.

I hope you found this guide informative and helpful.

I wish you success in choosing a platform and selling digital products on the Internet!

Thanks for reading and visiting my blog! I appreciate it!

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